Services • 20 July 2026
How Much Does Social Media Management Cost in Kenya?
A website gets you found. Social media is what keeps a business in front of customers between visits. Here's a transparent breakdown of what social media management actually costs in Kenya, and what should be included at each price point.
Why social media still matters once you have a website
A website is where a customer lands to make a decision. Social media is where they discover you in the first place, and where they check that you're still active before they commit. A Facebook or Instagram page that hasn't posted in three months quietly tells a potential customer the business might not be either. Consistent posting is less about going viral and more about looking like a business that's actually open and paying attention.
Our social media management packages
Pricing is published, same as our website packages — no "message us for a quote" for the basics:
- Starter — KES 12,000/month: 8 social media posts, 2 reels/short videos, Facebook & Instagram management, basic caption writing, a monthly content calendar, and brand consultation.
- Business — KES 18,000/month (most popular): 12 social media posts, 4 reels/short videos, Facebook, Instagram & TikTok management, story posts, promotional graphics, a monthly performance report, and brand consultation.
- Premium — KES 25,000/month: 16 social media posts, 6 reels/short videos, multi-platform management, story designs, promotional campaign graphics, website banners, a monthly analytics report, and priority support.
Need something smaller?
Not every business is ready for a monthly retainer. If you just need the occasional graphic — an announcement, a promotion, a festive post — individual designs are available from KES 500 per design, no package required.
How this connects to your SEO and AEO, not just "engagement"
Social media management is often sold purely on likes and follower counts, but it does real work for a business's search and AI visibility too. Regular posts that link back to your website send fresh signals search engines notice. Consistent branding across Facebook, Instagram and TikTok reinforces the same name, phone number and offer that's already on your website and Google Business Profile — the kind of consistency AI assistants like ChatGPT, Gemini and Claude look for when they decide whether a business is real and worth recommending. It's the same principle behind our GEO & AEO approach: the more consistently your facts show up across the places AI and search engines look, the more confidently they'll cite you.
Questions worth asking before you hire a social media manager
- Is pricing published, or does it depend on who's asking?
- How many posts and reels are actually included per month?
- Do you get a content calendar, or just posts that appear with no notice?
- Is there a monthly report so you can see what's working?
- Can you start with a smaller package and upgrade later?
If those answers are vague, the monthly invoice usually is too.
See the full packages, styled and ready
Starter, Business and Premium packages, plus individual designs from KES 500.
Frequently asked questions
How much does social media management cost in Kenya?
At Xclusive Tech, monthly social media management starts at KES 12,000/month for the Starter package, KES 18,000/month for Business (the most popular tier), and KES 25,000/month for Premium. Individual designs are also available from KES 500 each for businesses that don't need a full monthly package.
What's included in a social media management package?
Depending on the tier, packages include a set number of social media posts and reels/short videos per month, Facebook, Instagram and TikTok account management, story posts, promotional graphics, a content calendar, monthly performance or analytics reporting, and brand consultation.
Do I need a website if I already have social media?
Yes. Social media builds awareness and engagement, but a website is what you own and control, and it's what shows up when someone searches Google or asks an AI assistant for a recommendation. The two work best together — social media drives people to a website that's built to convert them.
Can I get individual social media designs without a monthly package?
Yes. Individual professional social media graphics are available from KES 500 per design, for businesses that just need occasional designs rather than a full monthly management package.